SEO Topic Clusters: What They Are & How to Create Them
[ad_1] Search engines have shifted their focus from keywords to topics due to changes in user search behavior. [ad_2]
Amazon’s AI shopping assistant Rufus is live for all U.S. customers
[ad_1] Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazonβs push into AI-assisted shopping, potentially transforming how consumers interact with ecommerce platforms. How it works. Rufus uses a specialized large language model (LLM) trained on Amazonβs product catalog, customer reviews and … Read more
How to Do a Reverse Image Search: A Step-by-Step Guide
A reverse image search allows you to find more information about an image or topic by using the image itselfβinstead of text. This technique can help you find a high-resolution version of an image, locate similar images, or identify the original source of the image. You can also use a reverse image search to search … Read more
9 Best QR Code Plugins for WordPress (Expert Picks)
Weβve been experimenting with different QR code plugins in WordPress, and we discovered that they can do a lot more than just store information. For example, you can use them to sell products in your online store, collect payments, and more. Thatβs why we have researched and tested the best WordPress QR code plugins for … Read more
Why Travel Makes You a Winning Business Owner
People who start businesses are usually stuck at their desks fighting against email monsters and conquering number charts.Β But guess what? Some of the most successful business starters say traveling worldwide is their secret trick!Β Hold on tight because weβre about to discover why traveling the world isnβt just a treat for business starters; itβs … Read more
The 11 Best Digital Marketing Courses Free & Paid (2024)
[ad_1] A digital marketing course is a good entry point for anyone wanting a career in SEO or online marketing. It can help to provide a basic knowledge base as a starting point. You can build many different specialized career paths, and if youβre just starting your career or seeking to understand digital marketing as … Read more
Amazon expands ad offerings for non-Amazon sellers
[ad_1] Amazon rolled out a new beta feature for businesses that donβt sell products on its platform, allowing them to generate leads through display ads across Amazonβs vast network. Why we care. Amazonβs new lead generation ad type gives advertisers the opportunity to expand their customer base and tap into Amazonβs data-rich environment, even if … Read more
Google Expands SERP Language Translation
The delay in Google introducing translated search results in languages like Korean, Turkish, and Arabic raised questions, considering their prominence. I consulted Christopher Shin, an international SEO expert (LinkedIn profile), to shed light on this. Christopher explained that Google faced challenges in South Korea due to the dominance of local platforms like Naver and Kakao … Read more
Google’s Now Translating SERPs Into More Languages
[ad_1] Google updated their documentation to reflect that it added eight new languages to its translated results feature, broadening the reach of publishers to an increasingly global scale, with automaticΒ translations to a site visitorβs native language. Google Translated Results Translated Results is a Google Search feature that will automatically translate the title link and … Read more
Alphabet won’t acquire HubSpot after all
[ad_1] Alphabetβs rumored deal to acquire HubSpot is shelved, sources told Bloomberg (subscription required). Alphabet reportedly walked away from the deal weeks ago, according to Reuters. βParties didnβt get to due-diligence stage in deal talks,β Bloomberg reported. Early rumors about the talks seemed to solidify at the end of May, when CNBCβs David Faber reported … Read more