Legal issues can drag on for ages. That’s the simple, unfortunate truth. Worse, once a legal matter is filed in court, the case is highly likely to become visible on the web. Hundreds of websites now aggregate public court records and publish them for the world to see. The issue I commonly come across for … Read more
If you own a niche site, there’s a pretty good chance that you saw something like this happen between late 2023 and today. This is Semrush’s report for one of my own niche sites. There’s not much to brag about these days on my site, but in 2022, there was. Google loved it. I ranked … Read more
Monitoring search engine rankings provides valuable insight into your site’s overall SEO performance.
OpenAI didn’t launch its heavily rumored search product earlier this year, but it’s coming. This was confirmed in a new interview with The Atlantic’s CEO Nicholas Thompson. The quote. ChatGPT search could become “an important way that people navigate the internet,” so it would be “better for us to be in it than to not … Read more
Tania German With more than 15 years of digital marketing experience in a variety of different roles within the discipline, she’s passionate about delivering the best experience for the end user to ultimately drive that conversion. She’s a marketing planning guru with a passion for data-driven marketing decisions. Her favorite part of the platform is … Read more
LinkedIn is preparing to roll out Accelerate, its AI-driven campaign tool, to all advertisers globally by early fall. Why we care. By embracing Accelerate, advertisers can potentially improve their LinkedIn campaign performance while reducing time and resource investment, making it a tool worth exploring for B2B marketers. By the numbers: Cuts campaign creation time from … Read more
Search engines have shifted their focus from keywords to topics due to changes in user search behavior.
Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazon’s push into AI-assisted shopping, potentially transforming how consumers interact with ecommerce platforms. How it works. Rufus uses a specialized large language model (LLM) trained on Amazon’s product catalog, customer reviews and web … Read more
A reverse image search allows you to find more information about an image or topic by using the image itself—instead of text. This technique can help you find a high-resolution version of an image, locate similar images, or identify the original source of the image. You can also use a reverse image search to search … Read more
We’ve been experimenting with different QR code plugins in WordPress, and we discovered that they can do a lot more than just store information. For example, you can use them to sell products in your online store, collect payments, and more. That’s why we have researched and tested the best WordPress QR code plugins for … Read more