Amazon’s AI shopping assistant Rufus is live for all U.S. customers

Amazon's AI shopping assistant Rufus is live for all U.S. customers

[ad_1] Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazon’s push into AI-assisted shopping, potentially transforming how consumers interact with ecommerce platforms. How it works. Rufus uses a specialized large language model (LLM) trained on Amazon’s product catalog, customer reviews and … Read more

Why Travel Makes You a Winning Business Owner

Why Travel Makes You a Winning Business Owner

People who start businesses are usually stuck at their desks fighting against email monsters and conquering number charts.Β  But guess what? Some of the most successful business starters say traveling worldwide is their secret trick!Β  Hold on tight because we’re about to discover why traveling the world isn’t just a treat for business starters; it’s … Read more

Amazon expands ad offerings for non-Amazon sellers

Amazon expands ad offerings for non-Amazon sellers

[ad_1] Amazon rolled out a new beta feature for businesses that don’t sell products on its platform, allowing them to generate leads through display ads across Amazon’s vast network. Why we care. Amazon’s new lead generation ad type gives advertisers the opportunity to expand their customer base and tap into Amazon’s data-rich environment, even if … Read more